Do you already have the right team in place to execute and manage your social marketing plan, but just need some guidance? If so, you’ve come to the right place! As your personal social media marketing consultants, we will teach you how to be successful on social media and see actual ROI.
What you can expect to learn in our sessions:
- What you should be doing
- What you shouldn’t be doing
- Which social networks your business should be on
- Basic functionality of various social networks like Facebook, Twitter and LinkedIn
- What tools and software you have at your disposal followed by recommendations to fill in the gaps
- A few “must have” software products if you’re serious about social media marketing
- Improvements to implement on each of your social profiles
- The importance of landing pages on your website
- The importance of call-to-actions in your posts and which ones work best
- How your current Social Media Marketing Strategy measures up to industry standards (if one exists)
- How to put together a solid Social Media Marketing Plan
- How to optimize the descriptions on your social media profiles
- How to set goals
- How to measure results
- How to listen for hashtag discussions
- How to handle a public social media crisis
- How to build lists on Facebook and Twitter
- How to grow your fanbase without ads
Needless to say, by the time we’re done with our training, you will be armed with everything you need to know to run a successful social media marketing campaign….ok, maybe not everything….that would be really hard. But, you will have a solid foundation for your social marketing efforts.
The key is to make sure you have the right people on board. While social media is not exactly “new”, it’s a baby in comparison to traditional outbound marketing channels like direct mailers, email campaigns, print literature, trade shows, radio ads, etc. And while you may have a kick ass marketing team currently in place that has done all those things exceptionally well for 20 years, that doesn’t mean they will know how to get your business social. It’s not fair to expect them to jump into this constantly evolving world of social media that is so different from what they have always known.
So, if you do choose to keep your social media marketing in-house, hit the ground running by providing yourself and/or your team with the education needed to succeed. Just click the GET STARTED! button below to get the ball rolling. You will take away a solid foundation and will save your business countless days, weeks and months of doing all the wrong things. But, if you’re not ready for any formal training just yet, check out our FREE Social Prospecting eBook to get started on your own.
Our consulting services run $149/hour for training sessions. These can be done via phone, webinar, or in-person (additional fees may apply for travel expenses) and can contain as many people as you’d like. Contact us today if you want to get social and do it right the first time around!